Archive

January 2012

26/01/2012
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SOMETHING BREWING AT KINETICA

As these pictures illustrate we spent a day holed up in studios in the West End with award winning photographer Dirk Rees (https://www.dirkrees.com/). Our new advertising campaign stays true to the values that we stand for – to produce the best quality and best tasting sports nutrition product in the market. The ads will be split between our two main categories Power + Strength and Endurance + Recovery. A big shout out to Ben Youngs (Leicester Tigers and England) and Fraser Cartmell (UK Ironman Champion) who both excelled in front... Read More

24/01/2012

KINETICA KICK OFF NEW YEAR WITH TRIPLE PRODUCT INTRO

Sports nutrition specialist Kinetica have added to their product range in three categories by adding Essential 4, 100% Recovery in a new 10 x 75g sachet configuration and the popular Oat Gain in a 2.4kg tub No matter whether you are a professional or amateur athlete or fitness fan these new products from Kinetica are designed to help build physique you’re looking for, while increasing your stamina and helping aid recovery for those gruelling training sessions. Working with leading sports nutritionist Matt Lovell, Kinetica has developed a variety of power... Read More

23/01/2012

THE BLUFFERS GUIDE TO CHOOSING A PERSONAL TRAINER

“I must get back in shape” “I must get back in shape” “I must get back in shape” And so, the familiar January mantra begins.  Are you going through this internal civil war once again? The question quickly moves to “where do I start??” You may consider hiring a Personal Trainer to help you kick-start your fitness routine and maximise your time efficiency around the gym.  The trick is finding one who is a true professional.  The following is my blueprint for navigating this confusing and notoriously under-skilled world. There... Read More